Category: Culture

  • The Barber of Seville

    The Barber of Seville

    OperaQ The Barber of Seville OperaQ presented Rossini’s hilarious comedy. After consulting with the Artistic Director of OQ it was clear the promotion needed to be colourful and playful. We took the set design as inspiration and created an animated video work which was extended with animated gifs for display and social.

  • Sewing for dudes

    Sewing for dudes

    Needlefruit Sewing Lounge Sewing for dudes Sewing isn’t girly. Needlefruit needed to express their values and brand to attract the right audience for their range of sewing classes. We found feminist-leaning women chose not to sew because of gendered stigma. Taking a showing-not-telling response we designed a sewing course for ‘dudes’. This disruption showed male…

  • Madame Butterfly

    Madame Butterfly

    OperaQ Madama Butterfly As part of the OperaQ 2016 programme my art direction provided a concept for the campaign and promotion.