Institute for Urban Indigenous Health
Deadly Kindy
There are barriers preventing indigenous kids from making an easy start at kindy.
Kindergartens in Queensland require that kids are vaccinated and healthy and that they have their own supplies (eg. blanket & water bottle).
In addition, there’s mistrust for institutions like medical practices and schools for indigenous peoples.
DK provides kits with everything a child needs to start kindy. This happens after a health check at a local trusted Aboriginal Medical Service. And, the messages about these services are supported by indigenous sporting celebrities and an established trusted brand (Deadly Choices).